Surprise! I was interviewed for a podcast yesterday and asked if I had ever been surprised in the 25 years I spent in the competitor intelligence space. The best example that came to mind was the DaimlerChrysler merge r  , which I heard announced on the radio while driving into work — shortly before I was supposed to give a presentation to several hundred people on Chrysler’s potential future.  Today’s announcement  about Ford and Renault was definitely a surprise. Sure, Ford

Check out the video: https://youtu.be/QuH4Cor9LZ0 Rimac’s “Cybercab” Unveiled as a direct competitor to the Tesla Cybercab, the Verne Robotaxi is set to launch operations in Zagreb, Croatia in 2026, promising lower costs than current ride-hailing services. Like the Cybercab, it’s a two-seater with no steering wheel or pedals, offering Level 4 autonomy. The latest update from CEO Mate Rimac-known for the Rimac hypercar and as a part owner of Bugatti-showcases a fleet of 60 Ver

The Bronco Sport that isn't a Bronco Sport (image: Autocar) The latest news out of Ford Europe has me perplexed. Let’s see if I understand this correctly... 🔸 Ford will launch a new electrified SUV at their Valencia plant in 2027 🔸 It will indirectly replace the Focus, slotting below the Kuga (a/k/a, the European version of the Ford Escape) 🔸 It will share the Kuga/Escape’s C2 platform 🔸 It will be called Bronco, and will carry cues from America’s Bronco SUV 🔸 Per Autom

There has been plenty written lately about the future of auto shows, and what they mean—or don’t mean—to automakers and consumers in today’s frantic, online, instant-gratification-fueled world. I’m pleased to report that, while several automakers skipped this year’s Los Angeles Auto Show, it was an altogether entertaining and educational experience. If I had to complain about one thing, it would be the singular item outside the show’s control: the rain. THE SHOW ITSELF It was