Honda Finds a New Partner—In India

India's Tata Motors has been quite busy lately, between rebooting the Sierra SUV, working with Chery/JLR on their new Avinya premium EVs, and helping Stellantis create a new affordable Jeep. Honda, meanwhile, has been facing numerous headwinds. They cancelled three state-of-the-art SUVs mere months before the first one was scheduled to hit the market, and are unwinding the relationship that yielded the now-dead Honda Prologue and Acura ZDX. In addition, reports suggest several core ICE models will be forced to struggle with extended life cycles as Honda gets their finances in order.
Bloomberg is reporting Tata Technologies, a subsidiary of Tata Motors, is developing an entirely new multi-energy (ICE, hybrid, and EV capable) platform for Honda. It appears the powertrains themselves would come from Honda, and the platform would support multiple models for as-yet-unspecified markets. At the very least, one assumes Honda is hoping to claw back some of the market share they've lost; it's currently at 2%, versus a high of 7% about ten years ago.




Comments