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Reuters Automotive USA: Automaker highlights
This year’s Reuters Automotive USA event in Detroit (#reautousa) offered an opportunity to hear from suppliers, analysts, and automakers as the auto industry faces unprecedented levels of chaos and uncertainty. Here are some of the key automaker insights I came away with: Rivian ’s CFO Claire McDonough was optimistic as the company prepares to launch the $45,000 R2 but noted that Rivian was not yet a household name—and that needs to change. She pointed to Rivian’s strong ver
Adam Bernard
Nov 53 min read
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